ACURA TUNNEL

Agency: GPJ
Our Role: The Acura Tunnel experience is a surround sound experience in a purpose built tunnel that emulates the unique ELS layered studio surround-sound audio as heard in an Acura vehicle. Users can “tap” trigger pads as they move thought the tunnel to create a unique musical experience where rhythm, melody and texture magically combine to create a one-off musical work for those inside the tunnel.